Hi ,Quick one.This list has been running since 2019. It’s grown — and with that, it’s become mixed.Some of you came in for sales thinking.Others for my essays, philosophy, and writing.Right now, it’s all in one place — and that doesn’t work.So I’m cl...
Hey there ,A pattern I keep seeing:deals are often lost not on capability — but on how the decision was framed early.Out of interest — where do you think your deals are actually decided?Before the proposal, or during it?Just reply “before” or “during...
Hi there This one is a bit longer than what I normally send.Give it about 6–7 minutes.Grab a coffee, find a quiet space, and read it properly.If you lead a sales team, this is one of those things that looks small… but does real damage in the backgrou...
Hi there You’re not being ignored.You’re being compared.That’s what happens when the market understands what you dobut doesn’t see a meaningful difference.So it does the only thing it can do.It evaluates.Price.Features.Delivery.I’ve built something t...
Hi ,You mentioned you may be keen on Category of One after the Mindfluence workshop.I’m running a small, focused session on 16 May at The Tryst to help you actually build it:https://www.jacquesdevilliers.co.za/category-of-one/If you’re serious about...
Hi there You’re not being ignored.You’re being compared.That’s what happens when the market understands what you dobut doesn’t see a meaningful difference.So it does the only thing it can do.It evaluates.Price.Features.Delivery.I’ve built something t...
Hi there There’s a pattern I keep seeing.Most businesses think they need more leads. And sometimes that’s true. There are periods where things feel slower than they should, and the natural conclusion is that there just isn’t enough coming in.But when...
Hi ,You mentioned you may be keen on Category of One after the Mindfluence workshop.I’m running a small, focused session on 16 May at The Tryst to help you actually build it:https://www.jacquesdevilliers.co.za/category-of-one/If you’re serious about...
Hi there There’s a pattern I keep seeing.Most businesses think they need more leads. And sometimes that’s true. There are periods where things feel slower than they should, and the natural conclusion is that there just isn’t enough coming in.But when...
Hi ,Last Thursday I ran a Mindfluence™ influence and persuasion workshop with 17 people in the room.In that workshop, I introduced a process called Category of One. At its core, it answers a simple question: how do you stand out in a crowded market s...
