Instagram LogoShould you set up a pre-order for your book? What is a pre-order? Setting up a pre-order for your book allows you to make it available for sale on Amazon (and other channels) up to one year before the book is released. Amazon generates a pre-order sales page for customers to pre-order their book and receive it or ship it on its release day. Customers are charged for the book the day it is purchased. You receive your royalties per their regular royalty payment schedule after your book release day. Why set up a pre-order for your book? You’re ready to publish your book and are full of anticipation. Maybe you’ve heard of the pre-order option for making your book available early. There are many reasons to take this route — more time to find readers, generate anticipation, and line up reviews for your book launch. Who wouldn’t want those? But the pre-order option may not be for everyone. The advantages of setting your book for pre-order Because you already have an Amazon sales page, you can advertise your book pre-release and send readers to your sales page instead of hoping they’ll remember months down the road. If they take the time and energy to click on your sales page, give them an opportunity to act on their need. The disadvantages of book pre-orders To take advantage of the pre-order option, your manuscript needs to be mostly complete. That means your manuscript should just need final editing or proofreading before making your book available for pre-order. You’ll also need to complete interior formatting and cover design in advance. READ THE FULL POST ON MY WEBSITE, YOU CAN FIND THE LINK IN MY BIO! . . . . . #bookmarketing #writing #write #writer #writinglife #writersofinstagram #writingcommunity #writersofig #author #authorlife #authors #authorsofinstagram #published #publisher #publishing #selfpublish #selfpublishingtips #selfpublishing #publishedbook #writingtips #tipsforwriters #tipsforsuccess #authorpreneur #amwriting #booklove #marketingtip
Instagram LogoHow to price your self-published book Price is a crucial factor in determining a book’s success. While there are reasons to set your book price high or low or somewhere in between, the choice of how to price your self-published book is best made intentionally. Self-published book price range According to Scribe Media, a low cost for an ebook is somewhere in the $.99-3.99 range. This strategy works well to improve your sales rank, get readers hooked on a series, increase visibility as an author, or even drive traffic to your business website. Some authors launch their books at $.99 to generate crucial first-week sales activity to delight the Amazon algorithms. Doing so may be effective if you have a decent following, but you may miss out on full-price sales from those you know who will buy your book at any price. To maximize the perception of the book’s value, you may choose to price your ebook higher. The high end of the range is $7.99-$9.99. Authors choose this route to maximize credibility and royalties. Doing so may be at the expense of the overall number of books sold as readers gravitate toward lower-priced options. And, of course, there are the prices in between. To ā€œsplit the differenceā€ between value-priced and perception, are ebooks priced at $4.99-$6.99? So how do you decide what price is best for your book? Start with your goals, your vision for success, and where you are in the author spectrum. Research other books in your genre. If most ebooks in your genre sell for $2.99, that’s a great place to start. Next, look at how your book stacks up against the competition. Be honest with yourself about the quality of the cover, interior layout, editing, and page count. Plus, the cost of your book and associated advertising fees factor into your price. FOR THE FULL ARTICLE WITH ALL THE GREAT INFO ON HOW TO PRICE YOUR BOOK, FIND THE BLOG POST ON MY WEBSITE, THE LINK IS IN THE BIO. . . #bookmarketing #bookpricing #book #amazon #author #books #media #success #traffic #readers #sale #series #sales #authors #sky #optoutside #ebook #website #strategy #rank #prices #self #income