where this all comes from

I want to pull back the curtain a little today.A few people have asked me how I come up with what to write about.The honest answer is that I don't.You do.Every post I've written in the last month came from a real conversation I had that week.Someone...

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Jun 14, 2026
the skill nobody tells you that you've lost

There are two kinds of skills every senior designer builds across a career.The first is craft skills.Design systems. Stakeholder management. Shipping complex products at scale. Driving measurable outcomes. Getting promoted on merit.Most designers wit...

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Jun 13, 2026
what "different direction" actually means

I want to tell you what is actually happening in the room when you get that email.Not the version they put in the rejection template.The real version.I have been on both sides of this conversation. As a candidate who kept hitting final rounds without...

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Jun 10, 2026
your portfolio is not a gallery

Joseph here.A lot of experienced designers treat their portfolio like a gallery.Here are the nice screens.Here is the process.Here is the double diamond.Here is the timeline.Here are the artefacts.Then they hope the hiring manager will connect the do...

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Jun 08, 2026
I read every single one of your replies

Nine of you took the time to fill out my survey this past week. I read every single response. Some twice.One was a 27-year veteran nine months into a layoff, telling me what you actually need is representation, not coaching. Another had just landed a...

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Jun 06, 2026
hiring managers do not read like you think

Joseph here.Here’s something I wish more experienced designers understood.When a hiring manager looks at your portfolio, resume, or LinkedIn, they are not trying to admire your career.They are trying to answer a much more specific question:“Is this p...

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Jun 04, 2026
The Backdoor, June intake

Joseph here.I’m opening 6 spots for the June intake of The Backdoor, and I wanted to share it with you directly.This is something I’ve been thinking about for a while.For the last year and a half, I’ve tried a few different ways of helping designers...

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Jun 01, 2026