Viral is nice, but it isn't what makes you sustainable.Yes, I’ve had a few posts pop off lately. One is still going at almost 200kBut here’s the part no one talks about:Viral moments are just spikes…It’s the steady, search-driven content in between t...

Hey ,One thing I’ve learned after years of working in content and SEO is this:Most workshops tell you what to do… but not how to actually do it.That’s why this isn’t a sit-back-and-watch kind of session.Inside the Search Insights TikTok Workshop, you...

Hey ,Just a quick note if you’ve been thinking about the TikTok Search Insights Workshop but haven’t grabbed your spot yet.You’re not too late, but you’re definitely close.We kick off on Tuesday at 1 pm ET, and as of right now, there are still a few...

Hey ,I’ve had a few people ask why I’m only letting 20 people into each workshop session.Simple answer: because I want this to actually help you.This isn’t one of those “turn off your camera and listen for an hour” kinds of webinars. We’re going hand...

Hey ,There’s been a lot of buzz the last few days—TikTok’s future in the U.S. is uncertain again, a new app is dropping in Sept, and now YouTube is cracking down on AI-generated content.If you’re wondering what this means for your content strategy or...

Hey [,Here’s a myth that holds so many smart women back:“I have to show my face every day if I want to grow online.”Let me say this clearly:You can grow real visibility and sales, without being the face of your brand.Even better, you can have a facel...

Hey ,Let me tell you something that still surprises people about search-driven traffic strategies:I’ve only got 325 followers on my faceless TikTok page... And that page has pulled in over 206,000 views.One post got 90% more views than the rest.All w...

Hey ,I've been a little quiet on FB and some of the other platforms lately, not because they are acting up and deleting content again. (That's a story for another email) But because the content winds are changing and SEO is taking a new shape and for...

Hey ,What are you doing this week? I haven’t been doing a lot of events this year — and that’s been very intentional.I’ve been saying yes only to stages that truly align with how I feel about building businesses that are intentional, sustainable, ada...

Hey ,If you answered yes to the subject line, this episode is for you!!!Last week I dropped a new Girl Get Visible podcast episode (and YouTube video!) featuring Cindy Rodriguez-Constable, and we’re talking all about how to land features in major pub...